Selling is something that does not come naturally to many people. Being a gallery professional you likely have the advantage of being genuinely passionate about what you are selling. That makes closing a gallery sale much easier when that passion is allowed to shine over a sales pitch. Below are six simple tips to selling fine art as you approach a new collector browsing the … [Read more...] about Six Quick Tips for Closing a Gallery Sale
Red Dots on Gallery Walls: How to Develop Soft Sales Skills
Selling fine art requires unique skills that differ from those in other industries. After all, art is a luxury, which makes the sales conversation different. Art is profoundly personal and evokes strong emotions, making it essential for gallery sales associates to connect with these aspects to close a sale effectively. To achieve this, honing soft selling skills is … [Read more...] about Red Dots on Gallery Walls: How to Develop Soft Sales Skills
Five Priorities for Marketing a New Art Gallery
Opening a brand-new art gallery is an exciting and scary endeavor. To get off to a strong start, you must get the word out that you are open for business and what you have to offer. Marketing a new art gallery is a vital area to invest in at the very beginning, but where to start? I want to share the five marketing initiatives I recommend you prioritize in this article. … [Read more...] about Five Priorities for Marketing a New Art Gallery
Modernize your Gallery’s Buying Experience
Let's look at how you can boost art sales by offering exceptional art collector buying experiences before, during, and after a purchase. Affluent collectors, who have various options for acquiring artwork, place a high value on a memorable buying experience. Is it time to modernize your art gallery's buyer experience? Outstanding service and relevant information to help … [Read more...] about Modernize your Gallery’s Buying Experience
LinkedIn Strategies for Art Galleries to Attract Collectors
Art galleries are always looking to for new strategies to attract collectors and showcase their artists. LinkedIn is a compelling social platform for getting your gallery's name out there, meeting buyers and collaborators, and conducting competitive research. In this article, we’ll explore how art galleries can use LinkedIn to spotlight their artists and attract new … [Read more...] about LinkedIn Strategies for Art Galleries to Attract Collectors
