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Finding New Art Collectors
Find New Art Collectors for your Gallery’s Artists with an Active Blog
One of the primary challenges art gallery owners talk to me about is how to find new art collectors. With more buyers online, content marketing is one of the most effective strategies for getting noticed by collectors. The humble blog continues to be a big part of an art gallery's content marketing success. Establishing a blog could be an excellent tool for attracting new … [Read more...] about Find New Art Collectors for your Gallery’s Artists with an Active Blog
The Power of Persuasive Writing: Attracting New Art Collectors Online
Persuasive writing on the web is essential for your gallery business to find new art collectors online. Here, we will explore writing techniques to make your gallery website a more powerful marketing and sales tool. Compelling and web-friendly text makes a notable difference in persuading someone to contact the gallery, purchase art, or attend a show. People do not read … [Read more...] about The Power of Persuasive Writing: Attracting New Art Collectors Online
A Step by Step Guide: How to Establish Gallery Value in the Minds of Art Collectors
Your art gallery’s value proposition is the foundation for sales and marketing efforts and the overall customer experience. This step-by-step guide to help you evaluate and communicate the value your gallery offers to collectors, artists and the community you serve. After you have completed all the steps outlined here, you will be the master of: … [Read more...] about A Step by Step Guide: How to Establish Gallery Value in the Minds of Art Collectors
The Art Walk: Gallery Asset or Missed Opportunity
Art walks and gallery weekends can now be found in cities large and small. There are ways that many galleries are missing out on opportunities to find new art collectors and generate future art sales. Is your art gallery business missing out? For the public, it’s a fun night out with friends. For a gallery business, art walks have proven to be a great way to increase foot … [Read more...] about The Art Walk: Gallery Asset or Missed Opportunity
