The debate about whether to publish prices for artworks online and on gallery walls has been going on for years. Art dealers still seem pretty well divided on the issue, but since having a solid online sales strategy has become more important, let's look at this issue more closely. Being shut down during the pandemic has meant sales need to happen online, and buyers want to … [Read more...] about Reasons for Publishing Art Pricing and Test Strategies
Fine Art Sales Strategy
Preparation is Key: Developing a Sales Strategy for Art Exhibitions
Exhibitions serve as the foundation of many art gallery programs. While we may aspire to achieve strong sales or even a sell-out show, it doesn't always happen that way. That's where an art exhibition sales strategy comes into play. In this article, we will explore how to prepare for maximizing sales revenue through a sales strategy specifically for your shows. It's … [Read more...] about Preparation is Key: Developing a Sales Strategy for Art Exhibitions
Art Exhibition Labels: How they can drive gallery sales
Do you find it more challenging to get gallery visitors to slow down and really make a connection with the art on the walls? There is so much more competition and channels to see art these days. How do you stand out and make looking a more engaging experience? Art exhibition labels. The wall labels you create for artworks are a perfect opportunity to make a more … [Read more...] about Art Exhibition Labels: How they can drive gallery sales
Providing a Gallery Art Buying Experience for Contemporary Collectors
A competitive advantage in today's art world will come from sellers who provide the best buying experience. In this article, I want to fuel the ways you increase traffic to your gallery and online by upping your game and providing a gallery art-buying experience. The experience of buying art is as much about passion and lifestyle as functionality in decor. That element of … [Read more...] about Providing a Gallery Art Buying Experience for Contemporary Collectors
How to Select an Art Gallery CRM to Help You Sell More Art
In this article, I want to help you realize all the benefits an art gallery client relationship management (CRM) system could provide your business and give you some direction for selecting the perfect tool for your needs. What if you could simplify and optimize your communications between prospective art buyers and the gallery? How could that impact revenue for your … [Read more...] about How to Select an Art Gallery CRM to Help You Sell More Art
