We have all heard about the pay-to-play push from social media networks for business pages.   Social media advertising is still a good and economical strategy for an art gallery to extend its reach to attract new art buyers. Today, if you have social media as part of your art gallery's marketing strategy, you must add paid advertising.   You can do it in a smart way for your … [Read more...] about A Gallery Approach for Social Media Advertising

I know social media is an essential part of your art gallery's sales and marketing strategy.  All the platforms are adding new features all the time to help enhance their user's experience.  Sometimes changes don't always benefit small businesses.  And it's hard to keep on top of what's new. There are a handful of new features that launched in the last year that I think have … [Read more...] about Social Media Features Your Art Gallery Should Try