Does your art gallery create videos to promote your artists and educate buyers? This article aims to provide you with information to fuel your art gallery’s video marketing strategy. We will talk about the SEO benefits and how best to plan the pre and post-production elements to make your videos a solid sales and marketing tool for your gallery business. Video integration … [Read more...] about Creating an Art Gallery Video Marketing Strategy
Smart Tech
My Favorite Goal Tracking Tool
We are all human and as such most of us struggle with productivity and staying focused on the big picture items that will make us better humans in life and business. There are a lot of techniques and strategies out there to help us. As someone who has tried a lot of them and failed to keep momentum with most long term, I wanted to share with you the one Goal Tracking Tool that … [Read more...] about My Favorite Goal Tracking Tool
How to Select an Art Gallery CRM to Help You Sell More Art
In this article, I want to help you realize all the benefits an art gallery client relationship management (CRM) system could provide your business and give you some direction for selecting the perfect tool for your needs. What if you could simplify and optimize your communications between prospective art buyers and the gallery? How could that impact revenue for your … [Read more...] about How to Select an Art Gallery CRM to Help You Sell More Art
Building Connections: Upgrading Your Art Gallery’s Online Capabilities
Now that people are more comfortable shopping online for luxury items such as art, investing in your gallery business to enhance your gallery's online sales and marketing skills is a smart strategy. You will need the right tools and skills to optimize your art gallery's online presence to attract new art buyers and close more sales. The best place to start is refining and … [Read more...] about Building Connections: Upgrading Your Art Gallery’s Online Capabilities
QR Codes: Back in Art Gallery Digital Marketing
QR codes are an art gallery marketing tool that should be in your toolkit. In the art industry, particularly for small art galleries, technology has typically played a minor role in marketing efforts because of limited time, staff, and financing. Well… That is all changing now as the use of tech becomes a vital part of a gallery’s sales and marketing strategy. QR codes … [Read more...] about QR Codes: Back in Art Gallery Digital Marketing
